Magnus has over 20 years of international business development experience, lived in three continents and applied the power quality solutions in the energy sector across five continents. An experienced commercial and focused executive with over 15 years’ experience in general management positions with diverse staff responsibilities. Several years’ experience from management consultancy within the purchasing and sourcing arena. Initiated his career in project management within IT. Experience from many industry sectors, including Energy, FMCG, Defense, Telecommunications, Manufacturing and Life Science, and enjoyed working with global leading companies such as IKEA and Ericsson. Served as a diplomat and Trade Commissioner for Sweden in Canada and is currently also Honorary Consul for Canada in Sweden. Understands large corporations but also small start-ups. Great at building and maintaining relationships, developing teams and a driven “implementer” who gets things done.